Why Legal Monster became Openli

Stine Mangor Tornmark
Written by
Stine Mangor Tornmark
November 1, 1021

Why Change?

As of the 1st of November 2021, Legal Monster will become known as Openli. Though we had great years as Legal Monster, we believe it was time for a change. We want to reassure you that this change will not affect the way you use our products, we simply hope you welcome and embrace our new look.

Openli logo

Changing our name and appearance was not an easy process. From the start, we wanted to make sure that our new name and logo will stand for our visions for the future, as it is one of the most tangible aspects of our company. Over the past years, we grew in terms of services we provide, countries we do business in, and most importantly our customers. Over the last year, our growth was the most evident with the launch of the Privacy Hub. Much like many other tech companies, innovation is essential to us. And so our new name came to life!

Why Openli?

There are several reasons why we chose to become Openli. Firstly, we are choosing our new name to reflect how we help companies - by making privacy transparent so that you can be open about your efforts and win deals & customer trust. Furthermore, we want to focus on the big picture, our mission of making privacy compliance easy and accessible. So you can build trust towards your customers and close deals faster by putting compliance on autopilot. Last but not least, the launch of the Privacy Hub was an important step in this direction, because it allows you to look up vendors on Openli.com and see all SaaS companies’ GDPR efforts (e.g. Slack, Github, Clearbit, etc).

Who is Li?

Together with Li, our new small helper, we have to say goodbye to Sven, the friendly legal monster that has cheered us on the way here. Don’t worry about Sven, he will be enjoying his retirement, fishing and gardening. Li will continue his work, helping companies around the world comply with privacy laws and regulations.


What now?

We hope you are excited about the change. We value your honest opinion, so if you have a few spare minutes, let us know how you feel about the change.

Thank you for your endless support, Your Openli Team